About Us

Founder – 'Mrs. Anupama Kumar Vijayanand'

    Internationally Certified

  • Childbirth Educator
  • Pregnancy Fitness Educator
  • Lactation Educator
  • Infant and Young Child Feeding Counsellor
  • Birth Doula
  • Pregnancy Health Coach
  • Pregnancy Nutrition


“Vriksham” focuses to empower fellow women and their family members by providing access to global information on Pre-pregnancy, Pregnancy, Pregnancy Family Support, Childbirth and Breast Feeding. Providing all this information pushes them to be more secure, optimistic and empowered throughout their Pregnancy and Childbirth Journey.

"During my Pregnancy, I was overwhelmed with lots of advice!; A lot of times, these opinions made me anxious and confused. I did not know what and what not to follow; moreover, everyone around me depicted delivery as a scary experience and insisted that I needed to be cautious. I constantly strived to figure out how to go about it. I could not get the right answers for this from my own family, friends, internet searches nor at a busy doctor's appointment.

My Pregnancy experience inspired me to explore the unconventional world of Childbirth Education. My maternity journey motivated me to create "Vriksham" to Empower Women, so they do not face the same hardship I went through”

- Anupama Kumar Vijay Anand


Founder of “Vriksham Pregnancy care”, 'Mrs. Anupama Kumar Vijay Anand' is an Internationally Certified Childbirth Educator, an Internationally Certified Pregnancy Fitness Educator and an Internationally Certified Lactation Educator. Besides, she is a “Birth Doula” trained in Singapore. She is also a Central Government Certified Infant and Young Child Feeding Counsellor. She is also a Internationally Certified Pregnancy Health Coach.

She conducts regular Preconception and Antenatal (Pregnancy Care) programs at “Vriksham”. She has an experience of 10+years in this field, has conducted 100+ Offline and Online Batches of Vriksham mommies I.E 10,000+ odd pregnant moms. She has also conducted 'pregnancy care classes' at Women Centre Hospital, Coimbatore for 6 years.

Anupama is a Social Media Influencer with a huge fan following on Instagram,Facebook,Youtube.

Anupama runs a registered trust in the name "AnuVriksham Foundation" which ensures the well-being of destitute children, women and elders.

She is one of the admins of the facebook support group Tirupur M.O.M.S{Moms Offering Moms Support} which arranges a lot of free sessions for moms and kids.

Anupama is associated with breast milk donation initiative “Sanjeevani” to helps mothers to donate breast milk to babies in the government hospital NICU.

Being a mother of two kids, her personal experience comes in handy while relating to participants circumstances.


  • Women Achievement Award 2023 from 'Indian Medical Association/IMA' for Social Services as Child Birth Educator
  • "Parenting Expert of the Year 2023" award from WHOSTHAT360 and NDTV
  • “Best Mom Influencer of the Year” award by kidsstoppress
  • “Digital Change Maker of the Year” by jfwdigital as part of the JFW Women Achievers award
  • She Magazine Awards “Best Influencer award of the year(South)”
  • "The Visionary Creator" award by YouTube and Trend LOUD as part of SHE Creates 2023
  • State Level Winner of “Homeprenuer Award Season 3” by Colours Tamil TV
  • BabyChakra Awards “Change maker 2021/10 Trailblazing Moms Representating The New India”
  • "Kovai wonder women 2020" by KWW
  • Wow Awards Presented the "Women of Wonder"
  • KGISL “Smt.Divyalakshmi Award“ for Esteemed Personality
  • "Wondr women 2023" by Wondr diamonds
  • Nehru center for women excellence honored her with "Nehru women excellence award 2020" for Outstanding Antenatal educator
  • Rotary Tirupur Prime Awarded her the “The Vocational Excellence Award“
  • “The Vocational Personality Performance Award “ by Rotary Tirupur Smart City
  • JCI honoured her outstanding service to the society and gave her the award “Active Citizen”

Pregnancy Care Classes Serve To Help Expectant Mothers By Teaching Them About Pregnancy, Labour, Delivery, Postpartum Recovery and Baby Care